The Monaco Yacht Show is one of Monaco's highlights in the events calendar and it is once again upon us. Last year's memories of the show are still very fresh and vivid. There are no doubts that this year the energy and buzz will be equally electrifying.
It is to Gaëlle Tallarida, the Managing Director, that the responsibility for the smooth running of the show lies. For a show that is probably as challenging as it is exciting, I was intrigued to find out from Gaëlle about the organisation of the show. From speaking to her, I understand that the preparations from one show to another are continual. "As soon as a show is finished, we immediately work on the following year’s edition: following a debrief to establish what worked, what didn’t work and to identify what we could improve." she tells me.
Gaëlle and her team then make a short trip to the Fort Lauderdale Yacht Show to visit those clients they didn't manage to see during the MYS and then it is back to her desk in Monaco where it is full on and where the wheels are set in motion until the opening day of the next Monaco Yacht Show.
It is an exciting time as the buildup to the show commences. "I enjoy the amazing, hectic, wonderful days of the MYS itself! A few hours before the show opens, I go for a last walk around the show venue and then head up avenue d’Ostende to see the year's long work materialized on the magnificent Port Hercule, which still fills me with the same emotion I had at 'my' first show 14 years earlier."
Gaëlle Tallarida started working for the Monaco Yacht Show in 1998. During her time, the team has expanded from 3 people managing the organization of the event to 10. Every year as the show developed, so did Gaëlle's position and her responsibilities within the company. "In 2006, I was promoted to Chief Operating Officer of the MYS. In May 2010, I was appointed Managing Director." Together with her team "We overcome all logistical obstacles and it is great to see our year long efforts rewarded with the MYS being recognised as the best stage for the yachting industry. Then, we let the music play!" she adds.
Since 2005 the MYS has shown its commitment to international environmental projects. Gaëlle explains "Every single action of the show takes into consideration the fragility of our planet: we print on recycled paper, arrange recycle bins within the show venue, we are supporters of fair-trade and the use of organic cotton to produce our clothing collection."
In 2010, the MYS decided to join forces with the Foundation Prince Albert II of Monaco to increase the yachting community awareness of the deforestation issue by supporting the WOOD FOREVER program. This cooperation highlights Monaco’s priority to set up international projects for protecting wood. "The MYS are pleased to offer financial support, to enable the continual research to improve our environment."
There is no doubt that Gaëlle Tallarida is dedicated, focused and passionate about her role in the Monaco Yacht Show.
"The Monaco Yacht Show is the only boat event exclusively dedicated to the superyacht segment (over 25 metres LOA - length over all). We bring together 500 leading companies associated with the superyacht industry, we showcase 100 superyachts from 25 to 90 metres and in the last couple of years, the average length of the one hundred superyachts exhibited has been 45 meters, which is significant of the MYS status. We welcome around 30,000 high profile visitors and participants. The shipyard companies that attend have realised the importance and value of the exposure received by being a participant in the show and most of them now choose the MYS to launch their new builds in world première." Gaëlle proudly states.
"The Monaco Yacht Show is an excellent venue to meet key players of the superyacht industry and can help to develop your network and find you new contacts. Where else will you find all the superyacht exclusivities and all in one spot? The Monaco Yacht Show!" she concludes.
Absolutely! The Monaco Yacht Show takes place 21st - 24th September.